While some Oregonians are packing up for places like Texas, Arizona, and Washington, thousands of newcomers continue to settle in Oregon each year, drawn to the state’s blend of natural beauty, vibrant communities, and unique economic opportunities. Recent migration data from the U.S. Census Bureau shows that about 125,246 people moved to Oregon last year, with neighboring California and Washington at the top of the list. Over 33,000 Californians and 22,000 Washingtonians chose Oregon, reshaping communities statewide and adding new dimensions to Oregon’s diversity.
“Oregon’s fastest-growing sectors include technology, healthcare, renewable energy and urban real estate development,” says Gary Nolan, Chief Marketing Officer of Cascade Hasson Sotheby’s International Realty. “With stunning landscapes, the state draws a mix of young professionals, families, and retirees. Portland stands out as one of the most affordable major cities on the West Coast, making it a great option for those looking for city life without the high costs. Bend is booming, especially with remote workers, while Southern Oregon offers peace and river adventures. The Willamette Valley’s thriving wine scene is also drawing people who want a blend of culture and nature, really putting Oregon on the map.”

Jacksonville, Oregon, with a population just under 3,000, attracts retirees drawn to its small-town charm, historic ambiance, and peaceful lifestyle.
Other Western states like Arizona and Colorado are also sending new residents, many of whom are lured by Oregon’s mild climate, access to outdoor recreation, and a thriving community vibe. Notably, Utah is contributing more people to Oregon than it receives, signaling the Pacific Northwest’s unique pull on the Mountain West.
Beyond the beautiful scenery, economic factors add to Oregon’s appeal. Some newcomers are motivated by job prospects or the affordability of Oregon compared to cities like San Francisco and Seattle. Others find the mix of career options, green spaces, and Oregon’s balanced lifestyle compelling.

Bend, Oregon, with a population of just over 100,000, attracts young professionals and families seeking a vibrant lifestyle that blends outdoor adventure with a thriving community and diverse career opportunities.
Meanwhile, a number of Oregonians are relocating, with Washington and California as top choices. Many movers look for the familiarity of the West Coast but seek variations in job markets or lifestyle. Seattle’s economy attracts those wanting to stay in the region, while Arizona and Texas are appealing for their warmer climates and tax benefits. Texas, for example, draws Oregonians with its lack of state income tax and growing job market, while Arizona’s sunshine and lower living costs offer a fresh change of pace.
As people arrive and depart, Oregon’s demographic mix is evolving, bringing fresh perspectives that help shape the state’s economy, culture, and communities. Oregon’s balance of work, recreation, and lifestyle continues to keep it a desirable destination, even amid shifting migration patterns.