Selling Your Oregon Home? Here’s How the New NAR Settlement Impacts You

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If you’re preparing to sell your Oregon home we consulted with Cascade Hasson Sotheby’s International Realty to understand the recent National Association of Realtors (NAR) settlement is essential. This settlement introduced changes aimed at increasing transparency around real estate commissions and fees, empowering you as a seller with more control over your transaction. Here’s everything you need to know about how this affects seller concessions and listing agent fees, plus some key tips to make the most of these new options.

What the NAR Settlement Means for Oregon Home Sellers

The NAR settlement prioritizes transparency and flexibility in real estate commissions, giving sellers more visibility into how fees are managed and more control over what they pay. Traditionally, sellers paid both the listing agent’s fee and the buyer’s agent’s fee. Now, as an Oregon home seller with Cascade Hasson, you have more freedom to negotiate costs and make choices that align with your financial goals.

1. How to Use Seller Concessions to Attract Buyers

Seller concessions are incentives you can offer to buyers to make your home more appealing. Examples include covering part of the buyer’s closing costs, offering repair credits, or providing an interest rate buydown. In Oregon’s competitive real estate markets, these concessions can be effective for drawing in more buyers while maintaining your asking price.

Tips for Offering Seller Concessions in Oregon:

• Highlight Concessions to Stand Out in the Market: Oregon’s popular areas, like Bend, Portland, and Lake Oswego, attract competitive buyers. Offering concessions—like covering some closing costs—can make your property more attractive to these buyers without reducing your listing price.
• Document All Concessions Clearly: For transparency, ensure all concessions are detailed in the purchase agreement. This keeps everyone on the same page and strengthens trust with the buyer.
• Use Concessions Strategically: Concessions help offset costs for buyers, potentially speeding up the sale without sacrificing your target price.

Things to Avoid When Offering Seller Concessions:

• Avoid Concessions to Justify a Higher Price: Oregon buyers have access to detailed market data and expect a fair price. Use concessions to enhance value without inflating the asking price.
• Don’t Rely Exclusively on Concessions: While beneficial, concessions don’t guarantee a quick sale. Combine them with professional staging, effective marketing, and a competitive price to boost your home’s appeal.

2. How to Negotiate Listing Agent Fees with Cascade Hasson Sotheby’s

The settlement encourages agents to provide a transparent breakdown of fees, including the traditional commission that often covers both the listing agent and buyer’s agent. Cascade Hasson agents support you in understanding these fees, so you can make the best decisions for your situation.

Tips for Discussing Listing Agent Fees in Oregon:

• Request a Detailed Fee Breakdown: Cascade Hasson agents will clearly explain what portion of your commission goes to the listing agent and what goes to the buyer’s agent. This transparency ensures you understand the value of each part of the transaction.
• Know That You Can Negotiate: In Oregon, real estate commissions aren’t fixed. You have the flexibility to discuss options and negotiate a rate that fits your needs, covering both the buyer’s and listing agent’s fees as you see fit.
• Understand Local Commission Standards: Cascade Hasson agents are knowledgeable about Oregon’s real estate market and can share information on commission averages in areas like Central Oregon, the Willamette Valley, and the Oregon Coast. This insight helps you make an informed decision.

Things to Avoid When Setting Listing Agent Fees:

• Don’t Feel Obligated by Tradition: While sellers have typically paid both agents’ fees, the settlement encourages flexibility. Cascade Hasson agents are here to help you explore options and find what works best for you.
• Avoid Reducing Buyer’s Agent Fees Too Much: Although you have control over fees, offering a competitive buyer’s agent fee can attract more agents to bring clients to your property, ultimately helping your home sell faster.

Cascade Hasson’s Commitment to Transparent, Client-Centered Selling

Cascade Hasson Sotheby’s International Realty is committed to providing Oregon home sellers with a clear and trustworthy selling experience. The NAR settlement aligns with our mission to ensure you feel informed and empowered throughout your sale. Our agents are here to offer guidance, share market insights, and support your decisions, whether you’re discussing seller concessions, negotiating commission fees, or exploring ways to attract more buyers.

Final Takeaways for Oregon Sellers

Selling a home in Oregon with Cascade Hasson offers you access to experienced agents who understand the latest industry changes and know how to leverage them to your benefit. The recent NAR settlement means you have more choices in how fees are managed, more flexibility to negotiate, and more transparency than ever before. By working closely with your Cascade Hasson agent, you can make informed decisions that align with your goals, attract the right buyers, and ultimately help your home sell at its best price.

If you’re ready to sell your home in Oregon, contact Cascade Hasson Sotheby’s International Realty today to speak with a dedicated agent. We’ll help you navigate the process, stay compliant with the latest changes, and make the most of Oregon’s dynamic real estate market. Visit CascadeHasson.com for more information and start your home-selling journey with confidence.


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