For those seeking an alternative to the soaring prices of Portland and Central Oregon, Southern Oregon shines as an underrated gem. This region is where stunning landscapes, a vibrant cultural scene, and more affordable real estate opportunities converge. From the charming streets of Jacksonville to the adventurous spirit of Grants Pass, Southern Oregon’s real estate markets are uniquely poised to offer excellent investment opportunities. Let’s explore four standout markets—Grants Pass, Jacksonville, Medford, and Ashland—and why they’re gaining attention among investors and homeowners alike.
Strolling through Historic Downtown Jacksonville, Oregon established in 1851 during Oregon’s gold rush era, where preserved 19th-century charm meets modern-day allure.
Southern Oregon offers an irresistible combination of natural beauty, cultural richness, and a laid-back lifestyle that continues to draw people from all over. With its picturesque landscapes, including rolling vineyards, lush forests, and serene rivers, this region is a haven for outdoor enthusiasts and those seeking tranquility. The area’s thriving arts and food scenes, highlighted by local wineries, award-winning restaurants, and world-class festivals like the Oregon Shakespeare Festival in Ashland, create a vibrant cultural tapestry. Families appreciate the tight-knit communities and excellent schools, while retirees are drawn to the mild climate and relaxed pace of life. Whether it’s the sense of adventure, the warm and welcoming people, or the slower, more intentional way of living, Southern Oregon has a way of making anyone feel at home.
$1,500,000 – Enjoy quiet comfort in a tranquil setting located deep on a 20-acre estate in the heart of Applegate Valley wine country.
17252 N APPLEGATE RD Grants Pass
1. Grants Pass: Adventure Meets Affordability
Known as the whitewater rafting capital of Oregon, Grants Pass combines adventure, natural beauty, and a welcoming community. Nestled along the scenic Rogue River, this town is an outdoor enthusiast’s paradise. Activities like hiking, mountain biking, and horseback riding are complemented by a thriving local beer and wine scene, thanks to the surrounding agricultural bounty.
• Grants Pass – Market Snapshot:
• Homes for sale: 283
• Price range: $26,000 to $1,595,000
• Typical home: 3 beds, 2 baths, 1,717 sq ft
Grants Pass offers a unique balance of affordability and quality of life, making it attractive for both families and retirees. Whether you’re looking for a riverside retreat or a family-friendly neighborhood, Grants Pass delivers value that’s hard to match.
SEARCH GRANTS PASS HOME FOR SALE
Find a Grants Pass Real Estate Advisor
Cascade Hasson Sotheby’s International Realty
Grants Pass Office
201 SE 6th St. Grants Pass | OR 97526
NOW PENDING – $1,195,000 Stunning custom home w/ a brand new roof on a .93 acre lot minutes from historic Jacksonville!
215 Surrey Drive Jacksonville, OR
2. Jacksonville: Historic Charm and a Cultural Haven
With its small-town charm and preserved 1800s architecture, Jacksonville is a slice of history in the modern world. Nestled in the foothills of the Siskiyou Mountains, this town’s mild climate and cultural vibrancy have made it a desirable destination for retirees and families alike. Its thriving arts scene, with events like the Britt Music & Arts Festival, adds to its allure.
• Jacksonville Market Snapshot:
• Homes for sale: 52
• Price range: $59,900 to $1,800,000
• Typical home: 3 beds, 2.5 baths, 2,234 sq ft
For those looking to invest in a community that balances historical charm with a rich cultural life, Jacksonville offers incredible opportunities.
SEARCH JACKSONVILLE HOMES FOR SALE
Find a Jacksonville Real Estate Advisor
Cascade Hasson Sotheby’s International Realty
Jacksonville Office
175 E California St., PO Box 1838
Jacksonville | OR 97530
$480,000 – Discover unparalleled 360-degree views on 20.06 acres only 15 minutes from Medford City Center.
4655 Andrews Road Medford, OR
3. Medford: Southern Oregon’s Hub
As one of the largest cities in Southern Oregon, Medford serves as a central hub for the region. It offers an ideal blend of urban convenience and outdoor adventure, with proximity to wineries, award-winning cheesemakers, and endless outdoor activities. The Rogue Creamery, known for producing the world’s best blue cheese, adds a unique flavor to Medford’s offerings.
• Homes for sale: 522
• Price range: $8,712 to $11,000,000
• Typical home: 3 beds, 2.5 baths, 1,899 sq ft
Medford’s diverse price points make it an appealing market for investors, with properties that range from entry-level to luxury.
SEARCH MEDFORD HOMES FOR SALE
$795,000 – Come check out the views from this front porch. Home surrounded by vineyards and horse properties. Wildlife abundant. Large shop. 2011 Dead Indian Memorial Road Ashland, OR
4. Ashland: Culture and Cuisine at Its Finest
Ashland, home to the world-renowned Oregon Shakespeare Festival, is a cultural treasure surrounded by natural beauty. Nestled at the base of the Siskiyou and Cascade mountain ranges, Ashland offers year-round recreational opportunities alongside a vibrant culinary and wine scene. Its four-season climate and stunning geography make it a perennial favorite for both residents and visitors.
• Homes for sale: 166
• Price range: $75,000 to $4,000,000
• Typical home: 3 beds, 2.5 baths, 1,968 sq ft
Ashland attracts those who value a blend of artistic, culinary, and outdoor experiences. For investors, its combination of cultural appeal and steady demand makes it a compelling market.
Maximize Your Investment with a Trusted Real Estate Advisor
Navigating these thriving real estate markets can be challenging without expert guidance. Whether you’re a first-time buyer, seasoned investor, or considering relocation, working with a trusted real estate advisor ensures you make the most of your investment.
At Cascade Hasson Sotheby’s International Realty, our brokers bring unparalleled expertise and market knowledge to the table. Here’s why choosing our team is the smartest move for your Southern Oregon real estate journey:
• Local Expertise: We know the ins and outs of Southern Oregon’s unique markets, from Grants Pass to Ashland, helping you uncover the hidden gems.
• Tailored Guidance: Whether you’re looking for a family home, a retirement haven, or an investment property, we’ll craft a strategy tailored to your goals.
• Global Reach: As part of the Sotheby’s International Realty network, we combine local expertise with global connections, providing unmatched resources to help you succeed.
• Comprehensive Support: From negotiations to inspections, our brokers handle every detail of the buying or selling process, so you can focus on finding your dream property.
Visit www.CascadeHasson.com and start your Southern Oregon real estate journey.